engleski

Origins of bargaining power in logistic supply chains

With the recent advent of computer-based communication technologies, communication networks have become an important factor in global interaction. This paper analyzes bargaining power in logistic supply chains and proposes the family of the coefficients to measure the bargaining power. The network approach emphasizes that power is inherently relational. An company does not have power in the abstract, it has power because it can dominate others in bargaining situations - one’s power is alter's dependence, and vice versa. Because power is a consequence of patterns of relations, the amount of power in structures can vary. In our paper we first introduce a network analysis based model, which makes it possible to focus on the relations among individual and non-individual logistic actors and their informational attributes. The model represents a clear view about the structure of the logistic communications network, enabling to describe contribution of network position to the relevance, influence, prominence and, most importantly, bargaining power of an actor in a network. A family of mathematical coefficients measuring these things and their relations are derived defining power as a both systemic (macro ) and relational (micro) property. The coefficients are divided in group, dyadic , individual network and economical levels.

Power; Influence; Prominence

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