hrvatski

Osnove ekonomike i menadžmenta sporta

The basic starting point of this paper is that sport generates permanent social (humanistic) values what is the reason for the very important social role assignement.. Modern sport, especially the top quality or elite, professional segment of it, generates directly or indirectly great economic effects, being greater than the costs/input, what classes sport in the domain of the market and economic laws and values. Hence it can not develop in future without its own economics, which is undoubtedly the part of the general national economy. Professional managers, fulfilling many functions in sport, lead modern sport on both the macro and micro level. Hence the need to train/educate experts of a special profile who will be efficient in managing sport on the global level or to administer different ranks of sports organizations.

nije evidentirano

nije evidentirano