engleski

Internal CSR – the perceptions and attitudes of Croatian employees

The main objective of this research was to investigate the perceptions and attitudes of Croatian employees towards CSR, since this is a rarely investigated relationship in Croatia. Preliminary research results show that Croatian employees perceive CSR as moral and ethical business practices and obedience of law and regulations. They consider themselves to be well informed and acquainted about company internal CSR and in comparison to unemployed respondents, they show higher level of trust in company proclaimed CSR policies. They also show significantly higher level of doubt about consumer capabilities to influence CSR policies.

corporate social responsibility; employees; Croatia

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