A Contribution to the Understanding of Media Discourse (CROSBI ID 367180)
Ocjenski rad | sveučilišni preddiplomski završni rad
Podaci o odgovornosti
Klapić, Jasmina
Drljača Margić, Branka
engleski
A Contribution to the Understanding of Media Discourse
The thesis deals with the general trend of the use of English words in Croatian media, especially on the television. The goal of the thesis is to analyse how the media started to affect people, as well as the power of media language in modern society. I will concern myself with the use of English loanwords in two popular Croatian television shows: the evening news Dnevnik (as an example of formal language usage) on the Croatian Radiotelevision and Red Carpet (as an example of informal language usage) on NovaTV, and provide examples of the use of English loanwords in the given television shows. The results of my research show that English loanwords are widely used in informal media, as expected. In formal media people often use so called Anglo-Latinisms, because they believe that this makes them sound more educated and sophisticated.
Anglicisms; Croatian media; media discourse
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Podaci o izdanju
21
05.10.2011.
obranjeno
Podaci o ustanovi koja je dodijelila akademski stupanj
Filozofski fakultet u Rijeci
Rijeka