engleski

Motivating of wood processing and furniture manufacturing companies employees in the time of economic crisis

Motivating the employees has the key importance for providing their efficiency and quality of work. This especially applies for employment in the conditions of economic crisis, where the growth of de-motivational factors can be recognized, which has negative influence on the motivation of the employees. In the research we wanted to establish the current situation of motivation of the employees in Croatian wood processing and furniture manufacturing companies. The research was conducted in the period of the deepest crisis in Croatian industry, in the year 2010. We found out that the companies’ management pays the most attention to assuring employees’ security and their reciprocal relations, which is without a doubt of great importance in the period of great insecurity of business and growing tension among people. We established that the single most important motivating factor is the salary, following by safety. Comparing given results to results achieved in the similar research conducted in the year 2006 we found out that in the times of the normal economical behavior and environment, employees and managers in wood processing and furniture manufacturing pay more attention to security followed by the reputation of the company. Mainly, in the time of crisis employees and managers in wood processing and furniture manufacturing companies pay more attention to survival and physiological needs, while in the times of normal economic activities and environment they pay more attention to social needs including relationships with other employees and environment. This research can help managers in companies to address their efforts in motivating employees in a proper way to make a sustainable survival and development for their companies

motivation; motivation theories; economic crisis; wood processing and furniture manufacturing

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