engleski

Features of traffic market as a characteristic of the interrelationship of logistics, global distribution and traffic

If we acknowledge the role of traffic as active leader of the sustainable economy development, then we certainly have to analyse the environment in which the traffic exists as a system, and therefore we have to foresee its limits which are determined by the specifics of the traffic system. Representing the circulation system of economy, traffic has to eavesdrop on the demands of the market, and has to be transformed and modernised. The experience gained by working on the projects and the studies related to business organisation resulted in the conclusion that the requirements related to logistics in the nineties were significantly greater than had been the common target until then – reduction of costs. In order to adjust completely to the market demands, with the help of advanced information technology, the companies apply logistics as tools of competitiveness on the market. Extraordinary achievements of IT, using of virtual reality enable business people to communicate and contract businesses without being physically present. What is it that makes some companies more successful than others? It is obviously a question of the advantages of distribution realisation due to the fact that nowadays purchase and selling are run globally in the world. The distribution of products at the right time, to the right place, at a price which is favourable both to the seller and the buyer, in the right manner and in the appropriate quantity in the marketing sense is the prerequisite for the business success as element of business logistics. The development of this tool must be based on the monitoring of the needs for the logistics management and the tactical adaptability of the company. The solution of logistics management of business processes must satisfy the current and future customers’ requirements in order to be competitive.

transport market ; logistics ; global distribution ; competitivness ; IT

nije evidentirano