engleski

Return on Investment in Business Intelligence in Small and Mid-Sized Businesses

For many companies, a challenging business event or critical business pain precipitates a conversation about Business Intelligence (BI). Such a conversation soon turns to Return on Investment calculation which should bring both business and IT owners to the table to jointly assess risks, costs, and benefits to form the business case. The framework outlined in the paper highlights four key ROI components to consider when building a BI business case. In the paper an example is presented, illustrating the way ROI can be calculated.

business intelligence (BI); return on investment (ROI); total cost of ownership (TCO); business value; user productivity; IT effectiveness

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