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Pregled bibliografske jedinice broj: 470681

Information Technology in the Strategy of Retail Company


Segetlija, Zdenko
Information Technology in the Strategy of Retail Company // Interdisciplinäre Managementforschung, 6. (2010), 6.; 866-876 (podatak o recenziji nije dostupan, članak, znanstveni)


Naslov
Information Technology in the Strategy of Retail Company

Autori
Segetlija, Zdenko

Izvornik
Interdisciplinäre Managementforschung (1847-0408) 6. (2010), 6.; 866-876

Vrsta, podvrsta i kategorija rada
Radovi u časopisima, članak, znanstveni

Ključne riječi
Corporate strategy; information technology; retail company; retail operating unit; business models

Sažetak
Technical and technological development is one of the most important external strategy factors of a retail company. It has been realized that information technology is a critical factor of success. However, this is an area that undergoes rapid changes. The creation of large business systems has only been made possible thanks to new technologies. In that sense one must also observe the efficient connecting of retailers with other participants in the supply chain. Furthermore, these factors condition new considerations about the formation of retail operating units and the creation of business concepts and models

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija

Napomena
Rad je napisan za Međunarodnu znanstvenu konferenciju pod nazivom Interdisciplinary Management Research VI (2010). ISBN 978-953-253-079-7



POVEZANOST RADA


Projekt / tema
010-0000000-3353 - Maloprodaja u vrijednosnom lancu hrane (Zdenko Segetlija, )

Ustanove
Ekonomski fakultet, Osijek

Autor s matičnim brojem:
Zdenko Segetlija, (101761)

Uključenost u ostale bibliografske baze podataka:


  • EBSCOhost, RePEc, EconPapers, Socionet