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The Importance of Commercial Revenues


Bezić, Heri; Vojvodić, Katija
The Importance of Commercial Revenues // Poslovna logistika u suvremenom menadžementu / Segetlija, Z, Katrić, M. (ur.).
Osijek: Ekonomski fakultet u Osijeku, 2009. str. 55-67 (predavanje, međunarodna recenzija, cjeloviti rad (in extenso), znanstveni)


Naslov
The Importance of Commercial Revenues

Autori
Bezić, Heri ; Vojvodić, Katija

Vrsta, podvrsta i kategorija rada
Radovi u zbornicima skupova, cjeloviti rad (in extenso), znanstveni

Izvornik
Poslovna logistika u suvremenom menadžementu / Segetlija, Z, Katrić, M. - Osijek : Ekonomski fakultet u Osijeku, 2009, 55-67

ISBN
978-953-253-072-8

Skup
Poslovna logistika u suvremenom menadžmentu

Mjesto i datum
Osijek, Hrvatska, 12.11.2009

Vrsta sudjelovanja
Predavanje

Vrsta recenzije
Međunarodna recenzija

Ključne riječi
Airport revenue sources; competitiveness; commercial revenues; retail revenues; Dubrovnik Airport

Sažetak
Traditionally commercial requirements haven`t been a primary consideration with regard to the needs of aeronautical operations. However, the airport industry has evolved and today, the airport is becoming a commercial hub. The development of the airport sector, commercialization and privatization within the industry in particular, have provided airports with greater opportunities to expand their commercial activities. The objective of this paper is to highlight the importance of commercial revenues to the airport business. It also indicates clear regional variations in regard to the commercial revenue share. The paper identifies the main features of airport revenues generated from aeronautical and commercial sources. The revenue structure of individual airports may vary substantially from the average. It is mainly a result of the diverse factors affecting either their aviation or commercial revenue-generating potential. Airport retailing has become the main issue in the revenue generating strategies of many airport authorities. A breakdown of revenues for a sample of Dubrovnik Airport is detailed with the retail revenues as the largest commercial source.

Izvorni jezik
Engleski

Znanstvena područja
Ekonomija



POVEZANOST RADA


Projekt / tema
081-0811403-1414 - Inovativnost, transfer tehnologije i konkurentnost hrvatskog izvoza (Heri Bezić, )
081-0811403-1416 - Europska monetarna unija i Republika Hrvatska (Dragoljub Stojanov, )

Ustanove
Ekonomski fakultet, Rijeka