engleski

Sustainable Development and the Retail Oil Companies in Croatia

Purpose - Aims to offer a simple exploratory review of how the major Oil retailers in Croatia are tackling the issue of sustainable development. Methodology/approach - The top 3 retailers, based on 2007 report, were selected for analysis and an internet search of their web site, exploring their "corporate social responsibility" reports and statements, and a series of in depth interviews was undertaken. Findings - The findings suggest that the majority of the major oil retailers in Croatia are addressing sustainability agendas that they recognise, the impact their businesses have on the environment, the economy and society. Originality/value –Sustainable development is attracting increasing attention in government and in the business community and the paper provides students pursuing retail and business management programmes, academic staff teaching on them and retail researchers and consultants with a contemporary view of how Croatia’s large retailers are addressing the issue of sustainable development.

Oil retailers; Croatia; sustainability

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