engleski

Location and function of hypermarkets and shopping centres in Zagreb

Paper deals with the spatial distribution, commercial structure and functions of newly built shopping centers and hypermarkets in Zagreb. Research has included mapping of all newly built shopping centers and hypermarkets, classification of their commercial and other functions according to numbers of business premises in them, and questionnaire survey conducted in three shopping centers on different locations in Zagreb. Questionnaire survey has been done in order to understand how visitors perceive shopping centers concerning their functions and urban location.

retail; shopping centers; hypermarkets; transition; spatial distribution; Zagreb;

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