Distribution of Financial Services through Post Office Network (CROSBI ID 529898)
Prilog sa skupa u zborniku | izvorni znanstveni rad | međunarodna recenzija
Podaci o odgovornosti
Tomašević Lišanin, M. ; Jakovčević, D. ; Palić, M.
engleski
Distribution of Financial Services through Post Office Network
This paper represents the research of the potential of the distribution channel of Croatian postal service (Hrvatske pošte d.d.). This paper considers the relation between Croatian postal bank and Croatian postal service with the estimation of the accomplished synergies and levels of savings from the symbiotic approach on the market in this segment of distribution.
Postal banking; Financial services; Marketing; Croatia
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Podaci o prilogu
243-260-x.
2006.
objavljeno
Podaci o matičnoj publikaciji
The 3rd International Customer Behavior and Retailing Research Conference-CIRCLE, Ekonomski fakultet Zagreb, 2006, Conference Proceedings
Zagreb:
953-6025-15-9
Podaci o skupu
The 3rd International Customer Behavior and Retailing Research Conference-CIRCLE, Ekonomski fakultet Zagreb, 2006,
predavanje
21.04.2006-22.04.2006
Zagreb, Hrvatska
