Development Concept of Hotel Chains as Quality Providers in Croatian Tourism (CROSBI ID 526115)
Prilog sa skupa u zborniku | izvorni znanstveni rad | međunarodna recenzija
Podaci o odgovornosti
Stipanović, Christian ; Alkier Radnić, Romina ; Gračan Daniela
engleski
Development Concept of Hotel Chains as Quality Providers in Croatian Tourism
As a business entity, the hotel chains aspires to accomplish its established objectives in an uncertain future within a new value system in the marketplace. This calls for changes to keep abrest of the increasingly sophisticated needs of demand. To meet unpredictable future. Foreign hotel chains are setting new criteria of quality, and they are implementing globalisation trends while asserting local values that are integrated into a distincive brand and prestigious image. Domestic hotel chains are embracing a new business philosophy in order to achieve excellence and to bridge gap between their own capabilities, modern tourist preferences and foreign competition
hotel chain ; Croatian tourism ; development strategy ; quality
nije evidentirano
nije evidentirano
nije evidentirano
nije evidentirano
nije evidentirano
nije evidentirano
Podaci o prilogu
1-6.
2006.
objavljeno
Podaci o matičnoj publikaciji
24th EuroCHRIE Congress In Search of Excellence for Tomorows Tourism, Travel and Hospitality
Tsartas, Paris
Solun: The University of Aegean
1874-0000
Podaci o skupu
24th EuroCHRIE Congress In Search of Excellence for Tomorows Tourism, Travel and Hospitality
predavanje
25.10.2006-28.10.2006
Solun, Grčka