engleski

The impact of certain factors on the Quality of Decision – making in the Hotel Industry

Considering the growing importance of making sound decisions, it is of interest to examine the circumstances in which decision-making takes place, the impact exerted by certain factors on the decision process, and the role of IT implementation and decision-making models in day-to-day operations using the example of a large hotel company located in continental Croatia. Exploring the features of decision-making with regard to promoting the hotel product is of special interest to the tourist trade.

decision-making factors; IT implementation; decision-making models; hotel industry

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