izvor podataka: crosbi
!
An exploratory of SB owner/managers' perceptions of marketing in the EU newcomer country (CROSBI ID 523344)
Prilog sa skupa u zborniku | izvorni znanstveni rad | međunarodna recenzija
Rojšek, Iča ; Košir, Andrej
An exploratory of SB owner/managers' perceptions of marketing in the EU newcomer country // Academy of Marketing Conference, London, 4th-6th July 2006 / Egan, John ; Baines, Paul (ur.). London : Delhi: Middlesex University Press, 2006. str. 1-4-x
Podaci o odgovornosti
Rojšek, Iča ; Košir, Andrej
engleski
An exploratory of SB owner/managers' perceptions of marketing in the EU newcomer country
In this article authors explore problems of small business owner/managers' perceptions of marketing in Slovenia, the EU newcomer country.
Small Enterprises; Market Planning; Market Psychology; Slovenia; EU
nije evidentirano
nije evidentirano
nije evidentirano
nije evidentirano
nije evidentirano
nije evidentirano
Podaci o prilogu
1-4-x.
2006.
objavljeno
Podaci o matičnoj publikaciji
Academy of Marketing Conference, London, 4th-6th July 2006
Egan, John ; Baines, Paul
London : Delhi: Middlesex University Press
Podaci o skupu
Academy of Marketing Conference
predavanje
04.07.2006-06.07.2006
London, Ujedinjeno Kraljevstvo
