engleski

Food marketing nourishes stability for former Yugoslavia

Discusses the articles "When Policies and Marketing Systems Explode: An Assessment of Food Marketing in the War-Ravaged Balkans and Implications for Recovery, Sustainable Peace and Prosperity" and "Anti-Global Challenges to Marketing in Developing Countries: Exploring the Ideological Divide, " published in the "Journal of Public Policy & Marketing." Importance of understanding marketing subsystems to crystallize best practices that may be implemented to benefit stakeholders with interests affected by war and recovery ; Role of marketing in developing countries ; Criticisms of global marketing.

economic development; food industry & trade; marketing; social system

nije evidentirano