izvor podataka: crosbi
!
Marketing Planning, Analysis, Tactics and Strategy (CROSBI ID 2349)
Autorska knjiga | monografija (znanstvena)
Vignaly, Claudio ; Vrontis, Demetris ; Vranešević, Tihomir
Marketing Planning, Analysis, Tactics and Strategy. London : Delhi: Foxwell & Davies, 2003
Podaci o odgovornosti
Vignaly, Claudio ; Vrontis, Demetris ; Vranešević, Tihomir
engleski
Marketing Planning, Analysis, Tactics and Strategy
The book is devoted to the one of most important element of marketing management: marketing planning. It explains necessary analysis for marketing plannning, implementation tactics and long-term strategy.
marketing planning; analyses; tactics; strategy
nije evidentirano
nije evidentirano
nije evidentirano
nije evidentirano
nije evidentirano
nije evidentirano
Podaci o izdanju
London : Delhi: Foxwell & Davies
2003.
88-8448-007-8
148
objavljeno