engleski

The emergence of smart touristic destinations and further development in the post-covid period

The Covid 19 pandemic has hit the tourism industry hard. The consequences are visible in both the social and economic spheres. The tourism industry needs to realign all existing practices and implement more sustainable tourism practices in the post-pandemic period, but technology will also play an important role. To determine the importance and impact of modern technological solutions on the development of smart tourist destinations in the post-pandemic era, the authors used the Leximancer 5.0 tool to analyse 32 scientific articles and prepare examples of good implementation of augmented reality apps. The pandemic brought new technological solutions in tourism hospitality such as robotics and artistic intelligence and accelerated implementation in Big Data analytics tools, the Internet of Things, cloud computing, virtual and augmented reality, and mobile data applications. In summary, the pandemic stimulated both the growth of human interactions with technology and the promotion of reflection on the very complexity of interactions. In tourism emerged the paradigm of attentive tourists who could self-reflectively interact with technology to get the technology touristic experience.

Automated Content analysis ; artificial intelligence ; decision making ; smart touristic destinations

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