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Attitudes and Behavioural Intentions in COVID-19 Campaigning in the UK: An Experimental Study into the Influence and Perceptions of Colour Blue (CROSBI ID 726748)

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Topic, Martina ; Shaw, Alan ; Holy, Mirela ; Tench, Ralph ; Geiger Zeman, Marija Attitudes and Behavioural Intentions in COVID-19 Campaigning in the UK: An Experimental Study into the Influence and Perceptions of Colour Blue // EUPRERA 23rd Annual Congress : Public Relations in the Risk Society Dealing with Uncertainty, Insecurity and Crisis Beč, Austrija, 01.01.2022-01.01.2022

Podaci o odgovornosti

Topic, Martina ; Shaw, Alan ; Holy, Mirela ; Tench, Ralph ; Geiger Zeman, Marija

engleski

Attitudes and Behavioural Intentions in COVID-19 Campaigning in the UK: An Experimental Study into the Influence and Perceptions of Colour Blue

The paper is based on analysis of the use of colours during the recent COVID-19 pandemic and within the context of historical health campaigning in the UK. ​

colors, health campaign, UK, Covid-19

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Podaci o prilogu

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Podaci o skupu

EUPRERA 23rd Annual Congress : Public Relations in the Risk Society Dealing with Uncertainty, Insecurity and Crisis

predavanje

01.01.2022-01.01.2022

Beč, Austrija

Povezanost rada

Informacijske i komunikacijske znanosti, Interdisciplinarne društvene znanosti, Sociologija

Poveznice