engleski

AgriFoodBoost – economic experiments applied to agriculture, food and environment

Business and policy decisions in the agricultural, food and environmental sectors are becoming increasingly complex due to the changing economic and natural environment. In addition, consumers are increasingly concerned about food safety, animal welfare and the impact of production on the environment, but they are also looking for a whole range of differentiated products that meet their individual needs and desires. In such a complex situation, decision-makers need adequate and reliable tools to support their decision-making process. Such tools should make it possible to take into account a range of factors that mutually and/or individually affect the possible consequences of a given choice. Behavioural and experimental economics (BEE) provides valuable information on how people think and how psychological, cognitive, emotional, cultural and social factors can influence decisions of individuals and institutions, thus enabling evidence-based decision-making. The EU H2020 project AgroFoodBoost (Boosting Excellence in Experimental Research for Agri-Food Economics and Management), led by the University of Zagreb Faculty of Agriculture in partnership with the University of Bologna, the Agricultural University of Athens and the Swedish University of Agricultural Sciences, focuses on the application of experimental economics in the fields of agriculture, food and environment.

H2020, experimental economics, evidence-based decisions

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