engleski

Research Methods for Analyzing the Influence of National Cultures on Organizational Culture in Construction

According to Brown (1995), there are three main sources of organizational culture – national culture, type of economic activity, and founder or dominant leader inside an organization. The main purpose of this article is to identify the appropriate scientific methods for analyzing the influence of national culture on organizational culture in construction. More precisely, this article presents qualitative and quantitative methods for answering the following questions: first, how strong is the influence of national culture on organizational cultures in construction companies and on organizational cultures of faculties of civil engineering? Second, what is more important: the type of economic activity or the national cultures in which these organizations operate? The first part of the article describes existing literature about the interaction between national and organizational cultures. The second part presents quantitative and qualitative methods for measuring national and organizational culture. The third part proposes the application of research methods to the analysis of organizational culture in construction. The final product of this article will be a questionary for empirical research about the interaction between national culture and organizational culture in construction. This questionary should identify differences in attitudes of managers who work in construction, based on their national cultures. In addition, empirical research should identify differences in values between people who work in academia (in the field of construction) and those who work in construction companies. Finally, empirical research will also include an analysis of the differences in attitudes toward power distance and individualism based on gender and age.

organizational culture ; national culture ; research methods ; construction

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