engleski

Possibilities and Limitations of the Croatian Police in Communication via Social Networks

There is a large amount of research on the application of social networks in companies’ business activities. Still, their application and usefulness in the business activities of the public sector are much less researched. Their application for police purposes poses significant challenges because there are substantial risks that can cause great damage to the reputation and work of the police and police officers. There are currently no systematic guidelines and forms of social media use regarding the police in the Republic of Croatia, and this research is one of the first to provide a basis for further work in this area. The research aims to identify and describe the possibilities and limitations of the Croatian police in communication via social networks. Also, the study aims to determine the current forms of communications of the Croatian police with the public through social networks and the level of preparedness for managing digital communication channels regarding human, organizational and technological resources. The research was approached by a qualitative focus group research procedure, given that no research on police communication through social networks has been conducted in Croatia yet.

Croatian police ; Social networks ; Focus group

nije evidentirano