engleski

DEVELOPMENT OF BUSINESS MODELS IN THE ENVIRONMENT OF THE NEW INDUSTRIAL REVOLUTION

In the third decade of the 21st century, new information and communication technologies significantly affect the development of many areas of life and work of modern man and business. Old paradigms are a thing of the past and new ones are developing new (business) models that combine modern achievements of scientific research and innovation. With the application of new technologies (data clouds, GPS, AI, AR, 3D printing, etc.), the world is globalizing again, in a new way. New political and economic relations are being built between states and between companies. Declaratively and really many borders have been erased and barriers have disappeared. In this and such a world, for many products and services, the distinction between local, regional and international markets has disappeared. The competition is intensifying, because knowledge is being transferred at a speed that was inconceivable until yesterday. Entrepreneurs who understand the latest trends in the economy are turning to new business models, the application of new technologies. Thus, they became global players in the provision of products and services, and this then caused changes even among those who did not plan to change so soon. New relationships are being established not only between countries and companies but also between customers and consumers. With the development of social networks, their power has grown so much that they have become an important factor in shaping supply chains and business models in modern conditions. By exchanging data, giving personal judgments and recommendations, customers and consumers have contributed to the development of many marketing channels, especially communication. These changes have significantly affected the development of business processes in companies that require new competencies, knowledge and skills, which is a special challenge for new leaders, both in companies and society as a whole.

business models ; new industrial revolution ; automation ; robotics

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