engleski

Comparative Analysis of Relation Between Entrepreneurs and the State: Case of Development of Nautical Tourism in Germany and Croatia

Given the market aspect, Europe has five developed nautical tourism markets, of which the Mediterranean in many ways holds important position. Croatia is trying to find its place in the European map of nautical tourism and join Italy, France and Spain which form a group of key nautical destinations in this part of Europe. Given that nautical tourism is functionally connected with the use of state resources, sea and water, which have the status of a public good, its development is conditioned by the relationship with the state. This relationship is conditioned by the concept, the system, which the state develops, which represents the promotion of its short- term and long-term goals, but also the ability of politics to support the development of nautical tourism at the national level. In order to valorize this relationship between the state and the entrepreneur, the paper presents a study of the system developed in Germany, which relates to marinas in the Baltic. This system is a compilation of Germany's traditional system, known as the "social market economy", and a sophisticated system that supports investment, the development of nautical tourism as well as destinations. This paper offers comparative analyses of the operation of this system on the basis of a case study of marina in the Baltic, and on the other hand, marina in Croatia. In this way, the quality of the Croatian system and the German system will be analyzed, and the success of these two significantly different systems will be evaluated. The aim of the research is to show the factors of the system of Croatia and Germany, as well as the ability of the state to develop national entrepreneurship through the system, in this case nautical tourism.

entrepreneurship ; marina business model ; nautical tourism

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