SHARING ECONOMY AS A MODERN ECONOMIC PARADIGM (CROSBI ID 699063)
Prilog sa skupa u zborniku | izvorni znanstveni rad | međunarodna recenzija
Podaci o odgovornosti
Freimann, Anita ; Štimac, Helena ; Rupčić, Maja
engleski
SHARING ECONOMY AS A MODERN ECONOMIC PARADIGM
The new business model called the sharing economy has emerged as a response to the many challenges faced by (international) trade. Growth and development of the sharing economy is the result of globalization, rapid technological development, the emergence of digital platforms, and the growing need for environmental protection. The world's population is growing and resources are limited. The awareness of its residents about the problems in the world is becoming more pronounced, their tastes and opinions are changing. The emphasis is no longer on owning certain goods, but on using them and enjoying them. It has grown steadily in recent years, becoming interesting to a growing number of users, but also to governments as legislators. There is no generally accepted definition or models of the sharing economy ; there are many advantages of the sharing economy but there are also challenges, and one of the most significant is the privacy and security of users. This paper presents different models of the sharing economy, as well as its share in economic activity. Increasing advances in information and communication technology are expected in the future, which is the foundation of the sharing economy. The key factors for the further development of the sharing economy are the creation of added value, trust, good experience, and reputation. The primary research that has been conducted (n= 217) has shown that the younger population (students) is very happy to use certain forms of the sharing economy, but they are unfortunately still not familiar enough with the concept of the sharing economy itself. It can be concluded that the sharing economy is an example of a new business model that has an increasing impact and share in the local and international economy.
globalization, sharing economy, technology
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Podaci o prilogu
159-168.
2020.
objavljeno
Podaci o matičnoj publikaciji
Book of proceedings of the 63rd International Scientific Conference on Economic and Social Development Development – "Building Resilient Society"
Burilović, Luka ; Radoš, Tomislav ; Recker, Nickolas
Zagreb: Varazdin Development and Entrepreneurship Agency, Varazdin, Croatia et al.
1849-7535
Podaci o skupu
63rd International Scientific Conference on Economic and Social Development: Building Resilient Society
predavanje
11.12.2020-12.12.2020
Zagreb, Hrvatska