How Does Digitalization Affect Performance of Croatian Largest Firms? (CROSBI ID 698954)
Prilog sa skupa u zborniku | izvorni znanstveni rad | međunarodna recenzija
Podaci o odgovornosti
Pavic Kramaric, Tomislava ; Pervan, Maja
engleski
How Does Digitalization Affect Performance of Croatian Largest Firms?
The main goal of this paper is to analyse how digitalization affects performance of 100 largest companies that operated during the 2014 – 2018 period in Croatia. For this purpose, a regression analysis is employed. Various firm- specific variables including digitalization, size of the firm, leverage, age and liquidity serve as independent variables whereas net profit margin (NPM) is employed as dependent variable. The results of the analysis reveal that performance of Croatian largest firms is influenced by digitalization, leverage and liquidity. Specifically, digitalization positively impacts performance as well as liquidity whereas leverage of the firm has negative impact on performance.
digitalization ; firm’s success ; Croatian largest companies
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Podaci o prilogu
10799-10806.
2020.
objavljeno
Podaci o matičnoj publikaciji
Proceedings of the 35th International Business Information Management Association Conference (IBIMA)
Sevilla: International Business Information Management Association (IBIMA)
978-0-9998551-4-1
Podaci o skupu
35th International Business Information Management Association Conference (35th IBIMA)
predavanje
01.04.2020-02.04.2020
Sevilla, Španjolska