engleski

The revival of gold thread embroidery in the concept of slow fashion

The subject of this paper is the technique of gold thread embroidery and its implementation in contemporary dress with the goal of reviving this craft. Gold thread embroidery is a type of manual embroidery with golden thread that has been a tradition since the beginning of the 20th century to the present day. Traditional clothing, its preservation and traditional approaches in manufacturing are dying out due to fast fashion which imposes fast-paced changes of fashion trends. Slow fashion can be associated with the cultivation of old crafts and artisanal production with the goal of preserving tradition and cultural value of products. These are also the guidelines towards sustainability of the production and the environment and raising ecological and ethical awareness. The first part of the paper describes the techniques of gold thread embroidery, the methods of embroidering and the types of golden threads in the area of Eastern Slavonia with the emphasis on the technique of gold thread embroidery in Đakovo region. The experimental part of the paper presents the collection of clothing inspired by gold thread embroidery of folklore costumes from the Đakovo region. Designer solutions and patterns of the collection are inspired by tradition and are a good example of slow fashion which proves that designers are interested in old crafts. This means that the revitalization of golden embroidery in the context of slow fashion is increasingly accepted by young designers.

slow fashion, folk costumes, Đakovo region, gold thread embroidery, tradition, design

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