Small Selective Tourism Business In The Croatian Region (CROSBI ID 695690)
Prilog sa skupa u zborniku | izvorni znanstveni rad | međunarodna recenzija
Podaci o odgovornosti
Geić, Stanko ; Geić, Jakša ; Rakušić Katja
engleski
Small Selective Tourism Business In The Croatian Region
The chosen theme, which is in accordance with the global tourist trends very current today will be processed through a whole as follows: 1. Defining business strategies of small businesses in the Republic of Croatia. 2. Selective small businesses in tourism by Croatian coastal counties. 3. Analysis of appropriate tourist accommodation offers through the form of small and family run hotels in order to satisfy the very heterogeneous and dispersed needs of contemporary travel demand. 4. Summarize the advantages and disadvantages of small and family hotel in the Republic of Croatia through the analysis of management and business planning, marketing, human resources management, procurement management, finance and controlling, and Facility Management. 5. The role of the Croatian Association of Family a nd Small Hotels OMH and its mission of improving the methods and terms of busin ess development and marketing of small family hotels in Croatia
business strategy, family hotels, selective tourism , small business,
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Podaci o prilogu
268-275.
2010.
objavljeno
Podaci o matičnoj publikaciji
Podaci o skupu
3rd International Conference on Entrepreneurship, Innovation and Regional Development (ICEIRD)
ostalo
27.05.2010-29.05.2010
Novi Sad, Srbija