engleski

"Holiday homes with a story" - a good driver of tourism development in the Varaždin county

In relation to the development of tourist activity in the Republic of Croatia, the Varaždin County has significant indicators in the development of tourism, and in the present development has represented a particularly significant and attractive tourist area. A lot of research of tourist trends for several years now has shown that tourism in the Varaždin County has been expanding intensively in all areas where there are natural and cultural resources that allow you to get to know the untouched nature, culture of the area where tradition is nurtured, cities that have their history and architecture, enjoyment in sports and recreational activities, maintaining health and meeting many other tourism goals. The aim of this paper is to present the project "Holiday Homes with a Story" as a good driver of sustainable tourism development in the Varaždin County with an emphasis on how to maximize the satisfaction of tourists with a holiday home with a story. This project was initiated by the Varaždin County Tourist Board in cooperation with the Varaždin County and is very well received because through holiday homes, family farms and their branded products are connected and promoted. For the purpose of research for this paper, data from the Varaždin County Tourist Board was used to obtain results on the tourist traffic, increase in overnight stays, extension of season, number of accommodation capacities for the project "Holiday Homes with a Story" by methods of analysis and synthesis.

Varaždin County ; Tourism ; Houses with a story ; Family farms ; Product

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