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Effects of visual stimuli from media on the perception of dentofacial esthetics (CROSBI ID 283197)

Prilog u časopisu | izvorni znanstveni rad | međunarodna recenzija

Lauš, Iva ; Kovačević Pavičić, Daniela ; Brumini, Martina ; Perković, Vjera ; Pavlić, Andrej ; Špalj, Stjepan Effects of visual stimuli from media on the perception of dentofacial esthetics // Acta stomatologica Croatica, 54 (2020), 3; 283-293. doi: 10.15644/asc54/3/6

Podaci o odgovornosti

Lauš, Iva ; Kovačević Pavičić, Daniela ; Brumini, Martina ; Perković, Vjera ; Pavlić, Andrej ; Špalj, Stjepan

hrvatski

Effects of visual stimuli from media on the perception of dentofacial esthetics

Objectives: The study explored whether television commercials change the perception of one’s own dentofacial attractiveness and to identify if it is influenced by personality traits. Material and methods: The sample included 83 participants, aged 19-27 years. The experimental group (N=42) watched commercials portraying famous young individuals with high smile esthetics, bright teeth and no visible malocclusions, while the control group (N=41) watched neutral commercials (without people or visible teeth). The perception of subjects` own orofacial esthetics and its psychosocial effects were assessed a month before the exposure and immediately after it. The subjects` malocclusion severity and personality characteristics (extraversion, conscientiousness, agreeableness, neuroticism, intellect, self- esteem and perfectionism) were assessed. Results: In their second report, respondents were inclined to report less psychosocial impacts with small differences (ranging from 0-3 scalar points on average) and less significant in the active group compared to neutral group (2 out of 7 vs. 5 out of 7 aspects). Types of visual stimuli were a significant predictor only of changes pertaining to psychological impact of dental esthetics (p=0.045 ; r=0.221). The intellect moderated perception of smile esthetics, after having been exposed to commercials, accentuated beautiful smiles as a suppressor (ΔR2=0.076 ; p=0.005 ; total model R2=0.347 ; p=0.033). In subjects with higher cognitive abilities, an increase in the self- perceived malocclusion level induced a smaller decrease in psychological impact of dental esthetics as compared to those with lower intellect. Conclusion: Psychosocial influences of malocclusion are not stable and tend to decrease during time. However, the exposure to a high smile esthetic of other individuals can inhibit that process in persons with more severe malocclusion and higher cognitive abilities.

Advertisement ; Dental Esthetics ; Visual Perception ; Malocclusion ; Personality

The study was supported by the University of Rijeka grants No. 13.06.2.1.53. and uniri-biomed-18-22.

engleski

Effects of visual stimuli from media on the perception of dentofacial esthetics

Objectives: The study explored whether television commercials change the perception of one’s own dentofacial attractiveness and to identify if it is influenced by personality traits. Material and methods: The sample included 83 participants, aged 19-27 years. The experimental group (N=42) watched commercials portraying famous young individuals with high smile esthetics, bright teeth and no visible malocclusions, while the control group (N=41) watched neutral commercials (without people or visible teeth). The perception of subjects` own orofacial esthetics and its psychosocial effects were assessed a month before the exposure and immediately after it. The subjects` malocclusion severity and personality characteristics (extraversion, conscientiousness, agreeableness, neuroticism, intellect, self- esteem and perfectionism) were assessed. Results: In their second report, respondents were inclined to report less psychosocial impacts with small differences (ranging from 0-3 scalar points on average) and less significant in the active group compared to neutral group (2 out of 7 vs. 5 out of 7 aspects). Types of visual stimuli were a significant predictor only of changes pertaining to psychological impact of dental esthetics (p=0.045 ; r=0.221). The intellect moderated perception of smile esthetics, after having been exposed to commercials, accentuated beautiful smiles as a suppressor (ΔR2=0.076 ; p=0.005 ; total model R2=0.347 ; p=0.033). In subjects with higher cognitive abilities, an increase in the self- perceived malocclusion level induced a smaller decrease in psychological impact of dental esthetics as compared to those with lower intellect. Conclusion: Psychosocial influences of malocclusion are not stable and tend to decrease during time. However, the exposure to a high smile esthetic of other individuals can inhibit that process in persons with more severe malocclusion and higher cognitive abilities.

Advertisement ; Dental Esthetics ; Visual Perception ; Malocclusion ; Personality

The study was supported by the University of Rijeka grants No. 13.06.2.1.53. and uniri-biomed-18-22.

nije evidentirano

nije evidentirano

nije evidentirano

nije evidentirano

nije evidentirano

Podaci o izdanju

54 (3)

2020.

283-293

objavljeno

0001-7019

1846-0410

10.15644/asc54/3/6

Povezanost rada

Dentalna medicina

Poveznice
Indeksiranost