Restaurant Online Reputation and Destination Competitiveness: Insight into TripAdvisor Data (CROSBI ID 67293)
Prilog u knjizi | izvorni znanstveni rad | međunarodna recenzija
Podaci o odgovornosti
Mandić, Ante ; Pivčević, Smiljana ; Petrić, Lidija
engleski
Restaurant Online Reputation and Destination Competitiveness: Insight into TripAdvisor Data
The study provides new insights into the relationship between gastronomic offer and destination competitiveness, and valuable practical implications for destination and hospitality management. Moreover, this study addresses various gaps in existing research on this topic. Specifically, it validates the reputation elements presented online using TripAdvisor data and analyses the impact of electronic Word of Mouth (eWOM) not only as the outcome variable of other constructs, as is the case in the literature, but also as a central construct of the analysis. In doing so, it extends current research on this topic and fills the gap regarding the inclusion of the supply-side stakeholder perspective, which has long been recognised as necessary in any attempts to measure competitiveness.
Online reputation ; Destination competitiveness ; TripAdvisor ; Gastronomy ; Tourism development ; Western Balkans
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Podaci o prilogu
155-184.
objavljeno
10.1108/978-1-78973-755-420201011
Podaci o knjizi
Gastronomy for Tourism Development: Potential of the Western Balkans
Peštek, Almir ; Kukanja, Marko ; Renko, Sanda
Emerald Group Publishing
2020.
9781789737561