engleski

Social entrepreneurship as a mean to boost silver economy growth

One of the major issues in today’s world is the fast growing proportion of the population aged 60 and over. As a result of this current demographic state, a new economic system has emerged which focuses, among other things, on extending independent and active lives of older people. This population group consists of a growing number of healthy individuals with financial resources, knowledge, experience and sufficient time for economic and social activities. In addition, many of them strive to improve the quality of life in their communities, hence giving back a portion of what the community has invested in them. Social entrepreneurship might be a good way to tackle many issues older people face. Starting their own social venture might be a good way to utilize the full potential of all the resources older people have. By becoming social entrepreneurs, they could a) reduce the prejudice about the state of mind of older people, especially retired people, and b) continue to be active participants in generating sustainable economic and social development at local and national level. This paper introduces social entrepreneurship as a powerful means against social isolation and a way of improving the well-being of older people (raising their self-esteem, the sense of belonging and the sense of self-efficacy). The paper will give an overview of examples of projects, organizations and social enterprises/ entrepreneurs that promote social entrepreneurship as a significant tool for enhancing the silver economy and create meaningful solutions to many challenges arising from old age

silver economy, senior entrepreneurship, social entrepreneurship, social inclusion

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