engleski

The global music industry is recovering from the crisis: streaming revenues takes over dominance from other revenue segments

The aim of this paper is to analyse the revenue structure of the global music industry in the context of changing technological structure. The global music industry's total revenue has changed dramatically in recent years. Psychical revenues are steadily declining, while streaming and performance right revenues are steadily increasing, indicating the development of a new media industry. Streaming revenue has become the largest share of revenue from all segments of the music industry. Streaming technology has become a dominant way of listening to music. The development of technological capabilities and the convergence of the system have directly influenced changes in the habits and patterns of music consumption. Instead of buying and owning music content, as in the old media industry model, users become subscribers who listen to content while on the subscription system. The new media industry means generating revenue from new business models. In the music industry, the streaming model takes dominance in revenue generation.

music industry, performance right, streaming

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