engleski

Use of performance measurement methods in Croatian firms

Performance measurement methods are important ways in communicating vision, mission and long-term goals. In today's changing environment it is imperative for organizations to be able to rapidly and efficiently respond to any unpredictable changes on the market, without rising costs, sacrificing quality, or slowing down the processes. Since it is important for every organization to monitor its goals and respond in swift and agile manner to the changes in the environment, this study aims to understand if Croatian firms are measuring their performance in achieving goals. Also, this exploratory research provides insights into relationship between the size of the firm and their goals, use of control and corrective activities, as well as primary reasons for implementing methods. The research found that Croatian firms mainly measure their goals and that they have implemented the performance measurement methods, but there is still considerable room for progress in their use.

performance measurement, agile management, performance management, goal setting

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