engleski

Introduction

The following Chapter introduces the overall subject of analysis. The first part offers basic information on what sort of an enterprise Uber and similar companies represent, placing such companies into the context of global competition. A special focus is placed on whether Uber’s business model represents a true disruption of traditional models of carriage of passengers’ services in general, or whether it represents a disruption in terms of a law violation. Similarly, the Introduction Chapter examines to what extents the term “Uberification” represents positive appearances in the transportation market, and in what cases it connotes negative manifestations in commercial and consumer practices (such as monopoly aspirations, labor-related issues, forced arbitration issues, security issues, data protection issues, traffic, and public transport related issues, taxation issues and similar). Finally, a separate section is devoted to the issue of legal sanctions in general.

Introduction, Uber

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