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Reporting about the EU in Croatian newspaper: Croatia, stand by! Loading…

After signing the accession treaty, Republic of Croatia is less than a year away from becoming an official EU member. Is the print media discourse on EU in this „waiting period“ any different than the one present in Estonia or Romania between the treaty and official accession? Also, is the current economic crisis in the Union an important topic when reporting EU issues? These main questions were made into five hypothesis which were the basis for a quantitative and qualitative analysis of 14 issues of two Croatian newspaper collected in June – 24 sata and Jutarnji list. This research confirmed correlations in reporting with the two countries of Eastern Europe and also showed that Croatian journalists placed an emphasis on the economic situation in the Union. After entering deeper in discourse, research showed that even though two newspaper reported how EU issues reflected on Croatia, they did it in a mostly superficial manner as neutral carriers of EU information and in the same time mostly avoided serious discussion, analysis or critique. What is left is a question of new focus in Croatian print media after becoming the 28th member in July 2013 – is the direct influence of EU decisions and politics going to demand a more serious and throurough journalistic approach?

EU, accession, print media, discourse, Croatia

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