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Internal Communication with a Global Perspective (CROSBI ID 65859)

Prilog u knjizi | izvorni znanstveni rad | međunarodna recenzija

Tkalac Verčič, Ana Internal Communication with a Global Perspective // The global public relations handbook theory, research, and practice / Shriramesh, Krishnamourty ; Verčič, Dejan (ur.). New York (NY): Routledge, 2019. str. 195-205 doi: 10.4324/9780203889374

Podaci o odgovornosti

Tkalac Verčič, Ana

engleski

Internal Communication with a Global Perspective

Internal communication is a multidisciplinary area. Positioned between public relations, human resource management and marketing – it is simultaneously a part of various organizational functions and not really a part of any. In academic studies, it is mostly researched within organizational and managerial theories (Thompkins, 1987), organizational communication (Goldhaber, 1993 ; Jablin & Putam, 2001 ; Jablin, Putnam, Roberts & Porter, 1987), organizational psychology (Drenth, Thierry & de Wolf 1988 ; Lowenberg & Conrad 1998 ; Schein 1988) and in recent years – public relations (Men & Bowen, 2016 ; Ruck & Welch, 2012 ; Tkalac Verčič, Verčič & Sriramesh, 2012 ; Welch, 2012).

Internal communication

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Podaci o prilogu

195-205.

objavljeno

10.4324/9780203889374

Podaci o knjizi

Shriramesh, Krishnamourty ; Verčič, Dejan

New York (NY): Routledge

2019.

9780415995139

Povezanost rada

Ekonomija

Poveznice