Internal Communication with a Global Perspective (CROSBI ID 65859)
Prilog u knjizi | izvorni znanstveni rad | međunarodna recenzija
Podaci o odgovornosti
Tkalac Verčič, Ana
engleski
Internal Communication with a Global Perspective
Internal communication is a multidisciplinary area. Positioned between public relations, human resource management and marketing – it is simultaneously a part of various organizational functions and not really a part of any. In academic studies, it is mostly researched within organizational and managerial theories (Thompkins, 1987), organizational communication (Goldhaber, 1993 ; Jablin & Putam, 2001 ; Jablin, Putnam, Roberts & Porter, 1987), organizational psychology (Drenth, Thierry & de Wolf 1988 ; Lowenberg & Conrad 1998 ; Schein 1988) and in recent years – public relations (Men & Bowen, 2016 ; Ruck & Welch, 2012 ; Tkalac Verčič, Verčič & Sriramesh, 2012 ; Welch, 2012).
Internal communication
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Podaci o prilogu
195-205.
objavljeno
10.4324/9780203889374
Podaci o knjizi
Shriramesh, Krishnamourty ; Verčič, Dejan
New York (NY): Routledge
2019.
9780415995139