engleski

On line educational programmes (distance learning) and scientific resources as potential for promotion and development of sport tourism

n accordance with today's accelerated lifestyle we are left with less time for individual education by adopting the classic knowledgetransfermodel including the face to face method which has been used in our lifetime for acquiring new knowledge and skills or forimproving the existing ones. Therefore, developed countries have started delivering education to learners by providing distancelearning method over the Internet. Legal regulations of the Republic of Croatia are gradually conforming to the worldwide trend ofnot making any differences in qualifications and competencies following the classic knowledge transfer model or distance learningmethods (online). Development of new technologies provides contacts between the learner and the teacher on a rather advancedlevel. Kinesiology and sports education programmes are specific regarding the demands put before the learners, including a necessityfor implementation of simple or even more complex motor movements, or technical elements, implemented under changeableconditions (fitness centres, ships, pools, sports fields, etc.). Considering demands in the area of kinesiology and sport and thewillingness to improve the quality level of the existing educational programmes, the Faculty of Kinesiology, University of Split, hasdeveloped a blended learning method (classic + online). This method combined with scientific resources of the Institute ofKinesiology and Sport, climate conditions favourable for year-long sports and recreational outdoor activities as well as advantageousgeostrategic position, offers a product with great prospective for the field of sports tourism in the market. Considering clients haveexpressed increased interest to invest in individual education, combining pleasure (favourable climate, more than 300 sunny daysper year, convenient for sports and recreational activities) with business (education + certificates), it can lead to a conclusion that itis worth investing knowledge, energy and resources in development of an innovative product such as this one.

online learning ; distance learning ; e-learning ; knowledge as a product

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