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Insights from the Sustainable Energy Action Plan revision - is the 2030 goal achievable

The Covenant of Mayors (CoM) gathered more than 7700 Worldwide and more than 250 million citizens together with one mutual goal ; to reduce CO2 emissions by 20 percent until 2020. Nowadays, when target year is getting closer many municipalities are reviewing their Sustainable Energy Action Plans (SEAPs) and facing unexpectedly low CO2 emissions savings despite all planned energy efficiency measures across the building, transport and public lighting sectors. The review of SEAPs in seven cities in Istria region, in Croatia, highlighted several important questions: (1) Why has public lighting been so important to be set out as one of the key sectors when it is responsible for merely 2 to 4 percent of municipal CO2 emissions? Could the promotion of LED technology through the CoM have prompted LED to become the mainstream technology in public lighting? (2) Why does the reviewed data in transport sector result in significant differences from the initial baselines and why is such emphasis put on the promotion of electrification of the transport sector? (3) Why are there so many implemented CO2 reduction actions in the building sector and could that be correlated with continuously organized marketing activities which promote energy efficiency in the housing sector ever since SEAP was introduced? The revisions are an excellent dataset to analyze the correlation of realized SEAP measures and subsequently lowered CO2 emissions, with specific sector related marketing activities. Furthermore, this paper is challenging the CoM new goal of 40 percent of CO2 reduction by 2030, which is now known as Sustainable Energy and Climate Action Plan (SECAP) and brings adaptation to climate change in focus.

SEAP/SECAP ; marketing ; energy efficiency ; CO2 emissions ; climate change

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