Cultural and creative industries in urban tourism innovation – the example of the city of Rijeka (CROSBI ID 680932)
Prilog sa skupa u zborniku | izvorni znanstveni rad | međunarodna recenzija
Podaci o odgovornosti
Stipanović, Christian ; Rudan, Elena ; Zubović, Vedran
engleski
Cultural and creative industries in urban tourism innovation – the example of the city of Rijeka
Purpose – The aim of the research is to determine the role of cultural and creative industries in the creation of innovative urban tourism with particular focus on the city of Rijeka as European Capital of Culture 2020. The research is directed towards the new trends in urban cultural tourism and the possibilities of innovating tourism offer in the process of repositioning. The purpose of this paper is to determine the current level of tourism development of the city of Rijeka and the future development. Methodology – The paper analyses the theoretical determinants of the synergy between cultural and creative industries and tourism in innovating urban tourism offer. It analyses the present state of cultural and creative industries and tourism of the city of Rijeka and, through in- depth interviews of representatives of cultural and creative industries and tourism offer, as well as through benchmarking analysis, it determines the possibilities for innovating the city’s cultural offer in line with the vision of the city as a recognizable cultural tourism destination. Findings - The results can be observed on two levels ; the theoretical level, exploring the role of cultural and creative industries in innovating urban cultural tourism offer, and the applicative level that explores the current situation, development scenario and the synergy of tourism and cultural creative industries on the example of Rijeka as the European Capital of Culture 2020. The role of cultural and creative industries in building and innovating cultural tourism offer represents the basis for developing Rijeka as an urban cultural destination. Contribution – The paper defines the cultural and creative industries value chain and its potentials in urban value chain innovation, especially in urban destinations titled the European Capitals of Culture. The research should be extended to other destination stakeholders (e.g. local population, student population, etc.) to further concretize the possibilities for synergy in enhancing the operational strategies for transforming Rijeka into a recognizable urban destination
cultural and creative industries, tourism, cities, innovation, city of Rijeka
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Podaci o prilogu
655-666.
2019.
objavljeno
10.20867/tosee.05.47
Podaci o matičnoj publikaciji
5 th International Scientific Conference ToSEE - Tourism in Southern and Eastern Europe 2019 Creating Innovative Tourism Experiences: The Way to Extend the Tourist Season
Zadel, Zrinka ; Smolčić Jurdana, Dora
Opatija: Fakultet za menadžment u turizmu i ugostiteljstvu Sveučilišta u Rijeci
1848-4050
Podaci o skupu
5th International Conference Tourism in Southern and Eastern Europe: Creating Innovative Tourism Experiences: The Way to Extend the Tourist Season (ToSEE 2019)
predavanje
16.05.2019-18.05.2019
Opatija, Hrvatska
Povezanost rada
Ekonomija