engleski

Development potential analysis of rural tourism in the Samobor area

The purpose of this paper is to explore the potential development of rural tourism by providing an example of an existing accommodation facility located in Samobor hillside. The aim is to introduce a new tourist offer for visitors and recommend an improvement of resources to revive the existing facilities. The existing house requires renovation and expansion of accommodation capacities. Cooperation with other tourist facilities is one of the solutions to the problem of attracting more visitors. Animation in tourism has become increasingly important element of tourist offer, therefore authors recommend various animation programs through celebratory and fun activities, as well as active vacations for those who want to spend quality time in a natural rural environment. The financial resources needed for conversion, its resources, as well as the allocation processes are described in the paper. The paper also explores the other existing infrastructure near Samobor area, as a possible form of competition. Research methods used in this paper are ; desk research, analysis, synthesis and quantitative empirical research. Survey conducted in this paper aims to identify the perception of the local population and visitors about their awareness and views regarding rural tourism in Samobor hillside. The research results indicate that various accommodation facilities and current tourist offers should be improved in order to offer specific autochthonous amenities and tourist attractions. The tourists should be offered a unique form of relaxation, refreshments and revitalization providing new experiences in compliance with requirements of rural tourism development.

animation in tourism ; rural tourism ; Samobor hillside ; tourism development

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