engleski

Strategic planning of tourism development – towards sustainability

Economic and social conditions in which tourism is nowadays developing searching that strategic planning documents must be coordinated at all levels – from national to destination level ; and even with the strategic documents of other sectors which are in connection with tourism development. Strategy of tourism development is a broad and very complex document which must be prepared using the scientific methodology. It is a framework of desired future and an essential document in which are defined tourism development goals, tasks, responsibilities and indicators for monitoring process. Sustainable tourism development is accepted as a concept by the most tourism planners. Sustainable tourism development must coordinate economic, sociological, cultural and political aspects with the aspects of environmental protection, the social and cultural identity and the quality of life of the local community.

strategic planning ; tourism development ; sustainable tourism development ; destination

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